A Phone Call for Recruiting Success
As the mother of a Millennial and grandmother of a new teen and two tweens, I’m fascinated to observe them in interaction with their peers. They still engage in hours of communication with their friends, but not like my friends and me who used to curl up by our respective land lines and gab for hours. Now, the preferred method of connection is through lightning speed texting. Once, I asked my granddaughter a question about a friend, and she said, “Wait! I’ll text her and find out.” I said, “Why don’t you just pick up the phone and call her?” The answer? “Texting is much easier.” I believe this trend explains the consternation of the head of a recruiting firm with whom I had a recent conversation. I had called him in response to his posting for a contract recruiter. He seemed genuinely surprised that I actually phoned him and expressed appreciation for the personal touch. He told me he has hired mostly Millennials in his firm with the hope of training and developing them. While he loves their energy and enthusiasm, he lamented that they seem to have a universal aversion to picking up the phone and calling candidates, relying on e-mail instead. “It’s hard to convince these young folks with years-old habits of defaulting to electronic connection that communicating voice-to-voice can make a world of difference in recruiting success. It’s as if placing a phone call sets one apart.” Indeed.
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